Marketing Coordinator
What started as a small garden in a vacant lot in this little inner-city neighborhood, quickly turned into the City of Dallas’ first urban farm. The original farm is 1.25 acres boldly situated in the South Dallas community of Bonton, an area ravaged by generational poverty, crime, and classified by the USDA as a food desert. In 2016, a local family, the Treffingers, were inspired by the mission of Bonton Farms and generously donated 20 acres of land located about 10 miles from the original farm. They loved it so much that when another 20 acre plot adjacent to the original one became available, they purchased it and donated it for further expansion of Bonton Farms. That 40 acre site is what we call "The Bonton Farms Extension". It happens to be one of the largest urban farms in the Unites States. In this unlikely setting, we are cultivating a sustainable and vibrant urban farm with the mission to restore lives, create jobs and ignite hope.
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
For the last 200 years, racial injustice and systemic oppression prevented opportunities in Bonton that were a given elsewhere. People here experienced higher rates of diabetes, stroke and cancer, and 48% of residents lived in poverty. Residents have been denied access to the seven human essentials that are necessary to survive and thrive - health & wellness, economic stability, safe and affordable housing, transportation, a sense of belonging, education and access to fair credit. Today, the community is transforming, and healing is coming from within.
Who We Are
Bonton Farms is on a mission is to transform lives by disrupting systems of inequity, laying a foundation where health, wholeness, and opportunity are the norm for all people. While many nonprofits work to solve one issue, Bonton Farms focuses on place-based interventions to build community capacity for long-term change. As the ecosystem of community resources improves, the neighbors in Bonton use these resources to build successful, self-sufficient lives, ultimately interrupting the impact of decades of disenfranchisement. Bonton Farms’ programs focus on the following seven human essentials: economic stability, health and wellness, transportation, education, access to fair credit and community belonging.
THE MISSION - Transform lives by disrupting systems of inequity, laying a foundation where change yields health, wholeness and opportunity as the norm.
MARKETING COORDINATOR
- Support Integrated Marketing Plans: Assist in creating and implementing marketing strategies across various channels to advance the organization's purpose.
- Engagement Growth: Help increase engagement of donors, visitors, patrons, and volunteers through effective marketing plans.
- Collaboration: Work with internal teams and external partners to ensure alignment with overall marketing strategies.
- Channel Optimization: Identify opportunities to leverage existing channels and pilot new ones. This centers around more than just social media.
- Data Analytics: Provide data analytics on campaign performance to inform future strategies.
- Education and Training: Assist in educating staff and providing opportunities for them to execute portions of the strategy.
- Vendor Management: Collaborate with and manage vendors, contractors, and interns associated with achieving the marketing plan.
- Model commitment to Bonton Farms mission and planning for a sustainable organizational future.
- Bachelor’s degree in Marketing or Communication.
- 1–2 years of experience in supporting integrated marketing strategies and managing campaigns. Preference would be in retail, hospitality, or some customer facing entity.
- Exceptional written, verbal, and public speaking skills.
- Deep passion for mission-driven work, with humility, integrity, and a servant leadership approach.
- Passion, humility, integrity, positive attitude, humble, mission-driven and self-directed.
- Ability to meet or exceed deadline expectations.
- Efficient organizational and time management skills.
- Enhanced technical writing and editing skills
- Proficiency with digital communication.
- Availability to work occasionally after-hours, weekend events.
- Passion for the mission and people of Bonton Farms.
- Deadline Management: Ability to meet or exceed deadlines.
- Organizational Skills: Efficient organizational and time management skills.
- Technical Writing: Enhanced technical writing and editing skills.
- Availability: Willingness to work occasionally after-hours and during weekend events.
- Passion: Strong passion for the mission and people of Bonton Farms.
- Ability to thrive in a flexible, growth-oriented environment while maintaining a positive solution-oriented approach.
- Bachelor's degree in Marketing, Communications, Business, or a related field (preferred).
- 1-3 years of experience in marketing, advertising, or a similar role.
- Experience with digital marketing, social media management, and content creation.
- Proficiency in marketing software and tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign), HubSpot, Mailchimp, or Google Analytics.
- Familiarity with SEO, PPC, and social media advertising (Facebook Ads, Google Ads, LinkedIn Ads).
- Ability to analyze marketing metrics and key performance indicators (KPIs) to track campaign success.
- Experience with website management.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Our Mission
Transform lives by disrupting systems of inequity, laying a foundation where change yields health, wholeness and opportunity as the norm.
Vision
The change in Bonton becomes the change in the World.
Core Principal
Our values are bathed in our Christian faith, born out of a passion for people and guide how we put them into action.
What is Bonton?
For the last 200 years, racial injustice and systemic oppression prevented opportunities in Bonton, a community in South Dallas, that were a given elsewhere. People here experienced higher rates of diabetes, stroke and cancer, and 48% of residents lived in poverty. Residents have been denied access to the seven human essentials that are necessary to survive and thrive - health & wellness, economic stability, safe and affordable housing, transportation, a sense of belonging, education and access to fair credit. Today, the community is transforming, and healing is coming from within.
Who We Are
Bonton Farms is on a mission is to transform lives by disrupting systems of inequity, laying a foundation where health, wholeness, and opportunity are the norm for all people. While many nonprofits work to solve one issue, Bonton Farms focuses on place-based interventions to build community capacity for long-term change. As the ecosystem of community resources improves, the neighbors in Bonton use these resources to build successful, self-sufficient lives, ultimately interrupting the impact of decades of disenfranchisement. Bonton Farms’ programs focus on the all of the seven human essentials that the community has been denied for so long. We invite you to come and join us in the transformation!
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